Our methodology: Or, how do those guys do it?
“Personas” are what many web firms are talking about these days, because developers and clients realize that a user needs to be factored into the web site planning process. So agencies often contrive a story about who they think the user is and then proceed on those assumptions. Turner DeVaughn Interactive is two steps ahead. First, we don’t contrive stories. We get to know real users. Then we bring our clients into a conversation with them.